Delhi's first fusion band's maiden album

Ashwini Shrivastava
New Delhi, Apr 20 (PTI ) Here is a good news for music
lovers -- Delhi's fusion band 'Advaita' is all set to roll out
its first album in the market.
The bandmen have finished recording at the Yash Raj
studios in Mumbai. They are busy in planning brand promotion
and market strategy for the album.
"We have recorded 10 songs for our albums successfully.
It was indeed an experience of life time. The album truly
depict our distinct 'fusion' of music," says Abhishek Mathur,
guitarist in the band.
It will take three months for our album to hit market. As
there are some post-recording and branding related jobs are in
their final phase, he says.
Advaita -- meaning Non-duality -- an eclectic music
group from New Delhi was formed in 2004 that has given number
of performances in and out of the city.
The important part before releasing an album is of
recording. The sell of album depends a lot on it. We are happy
to have carried out that part quite successfully, says
Abhishek.
"We play both classical and western ragas. But its the
fusion - a perfect blend of eastern and western music - that
will reflect uniqueness of band through our album," he says.
The band members are undecided on the name to be given to
the album and plan to take experts' help in doing so.
"Branding and selling is what we are discussing with
industry experts. It is not our cup of tea. We are musicians
and love to play that. We will soon announce the name of our
album," Abhishek says.
Advaita band members are in the age - group of 17-25
years.
"We are in talks with some agencies to organise our
performances in other countries. We are now seriously thinking
on it," said Suhail Yousuf Ansari, Hindi vocalist of the
group.
The band has Ujwal Nagar for Hindi vocals, Abhishek
Mathur, Guitar, Anindo Bose plays Keyboards, Chayan Adhikari
sings western tunes, Aman rocks on drums, Gaurav Chintamani
Base Guitar and Mohit Lal on the Tabla.
The band has been chosen by British music's most prolific
record producers John leckie, to supervise the recording and
production of two songs.
"We got John's offer a fortnight back only. We will be
recording two songs under his guidance.It is the rarest
opportunity of lifetime. We are running short of words to
explain it," says Abhishek.
The eight-member band has performed during heritage
Festival in Jaipur and Gwalior.